Digital Marketing Executive

Le Gray Hotel is recruiting a Digital Marketing Executive to be part of the Sales & Marketing Department, Reporting directly to the Commercial Director. The successful candidate will be responsible for strengthening Le Gray’s brand positioning, digital presence, and marketing activities.

Role Description

• Develop and execute digital marketing strategies and campaigns.
• Manage all social media platforms and content calendars.
• Create engaging content, including visuals, reels, videos, and promotional materials.
• Ensure brand consistency across all digital and offline communication channels.
• Coordinate marketing campaigns and promotions for the hotel and its F&B outlets.
• Manage website content updates, SEO initiatives, and online visibility.
• Coordinate PR activities, influencer collaborations, media partnerships, and photoshoots.
• Support CRM initiatives, email marketing, and guest engagement campaigns.
• Monitor digital advertising performance, marketing KPIs, and campaign ROI.
• Conduct competitor analysis and identify new marketing opportunities.
• Coordinate with suppliers, and internal departments.
• Support the implementation of the annual marketing plan and budget.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 5 years of relevant experience, preferably in luxury hospitality, brand management or advertising & PR agencies.
• Strong digital marketing, social media, and content creation skills.
• Proficiency in Meta Business Suite, Google Analytics, Canva, and Adobe Creative Suite.
• Excellent communication, creativity, and organizational skills.
• Fluency in English and Arabic; French is an advantage.